With over 17,000 new homes, 12,000 job opportunities, and 48 acres of open public space on the horizon, the goal was to craft a user experience that not only showcased the neighborhood's unique character but also inspired inquiries and property purchases. The project involved careful curation of visuals, user-centric elements, and seamless navigation, culminating in a digital tool that became a gateway for individuals to immerse themselves in Greenwich Peninsula's spirit while offering the practicality users expect.
Client
Greenwich Peninsula | Digital Sales Tool Application
Industry
Property
Creative Direction
Product Design
UX & UI Design
3 weeks
PORTFOLIO
Fedrigoni
Fedrigoni
Fedrigoni
Typography
Design
Publication
Weber Shandwick
Weber Shandwick
Weber Shandwick
UI / UX Design
Digital Development
Creative Direction